17 Apr 2014

5 Helpful Lessons Taken From Today's Top Content Marketing Blogs

5 Helpful Lessons Taken From Today's Top Content Marketing Blogs
Always Consider Timing Although you may think that mainstream is too overdone, it will never be the case because the online community loves mainstream content. For instance, mainstream content can be presented in the form of breaking news, and it will get more traffic if people are searching the mainstream topics that you are covering in your blogs. One of the easiest ways to find mainstream news and content is to use website... Read More
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16 Apr 2014

11 Reasons Why Your Infographic May Suck

11 Reasons Why Your Infographic May Suck
Here are 11 possible reasons why your infographic is not generating shares, links, or traffic online.   1) You Are Being Self-Indulgent Generally, if you are not getting the response that you want from the online community, it means that you are focusing too much on yourself, your business, and your products or services. Although you may think people want to know about your business, they care more about what you can... Read More
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10 Apr 2014

How to Create an Editorial Calendar Using Google Calendar

How to Create an Editorial Calendar Using Google Calendar
One of the easiest ways to make sure that you are able to keep track of your content and manage your calendar is to create an editorial calendar. Using Google calendar, it is very easy to create a schedule that will allow you to organize your projects and maintain a consistent publication time. In fact, Google calendar is the most popular and highly used tool for creating an editorial calendar. Without further discussion, here... Read More
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08 Apr 2014

Four Helpful Tips for Copywriting That Will Help You Capture Your Readers' Attention

Four Helpful Tips for Copywriting That Will Help You Capture Your Readers' Attention
When you are developing marketing strategies for your campaigns, you may become overly focused on how you will get your message out, but how about the message itself? Many businesses are trying to establish an online presence, but they are not successful in their efforts due to the lack of value offered in the information they are providing on their websites. In fact, forgetting the importance of valuable content is one of the... Read More
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03 Apr 2014

Five Reasons Why Your Content Marketing Might Be Failing

Five Reasons Why Your Content Marketing Might Be Failing
Five Reasons Why Your Content Marketing Might Be Failing According to the Content Marketing Institute (CMI), only about 33 percent of marketing efforts are successful in terms of efficacy in reaching the desired target audience. This means approximately 67 percent of marketing efforts using web content are not successful in reaching out to the online community. That said, it is important to understand why your content marketi... Read More
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