Article Marketing

08 May 2014

3 Premium Content Discovery Networks To Turbo Charge Your Content Marketing

3 Premium Content Discovery Networks To Turbo Charge Your Content Marketing
What is Outbrain? Outbrain is likely one of the largest players in this space-- if you’re a digital native you’ve likely seen their ads at the bottom of many blogs and news sites you frequent (CNN, US, etc.) They do an incredible amount of monthly impressions and watching them the last couple years has been nothing short of incredible, their growth rate has been massive. How should I use Outbrain? There are re... Read More
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22 Apr 2014

3 Reasons Article Marketing Might Just Be a Waste of Your Time & Effort

3 Reasons Article Marketing Might Just Be a Waste of Your Time & Effort
If you are unfamiliar with the term "article marketing," it refers to using a particular strategy of free online marketing for the purpose of gaining more visitors and publishing your articles to article directories. It was not so long ago that this term was used regularly to describe effective methods of getting more exposure online; however, article marketing is no longer proving as useful as it once was. Nowadays, search en... Read More
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17 Apr 2014

5 Helpful Lessons Taken From Today's Top Content Marketing Blogs

5 Helpful Lessons Taken From Today's Top Content Marketing Blogs
Always Consider Timing Although you may think that mainstream is too overdone, it will never be the case because the online community loves mainstream content. For instance, mainstream content can be presented in the form of breaking news, and it will get more traffic if people are searching the mainstream topics that you are covering in your blogs. One of the easiest ways to find mainstream news and content is to use website... Read More
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03 Apr 2014

Five Reasons Why Your Content Marketing Might Be Failing

Five Reasons Why Your Content Marketing Might Be Failing
Five Reasons Why Your Content Marketing Might Be Failing According to the Content Marketing Institute (CMI), only about 33 percent of marketing efforts are successful in terms of efficacy in reaching the desired target audience. This means approximately 67 percent of marketing efforts using web content are not successful in reaching out to the online community. That said, it is important to understand why your content marketi... Read More
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25 Mar 2014

Four Content Marketing Predictions Made for 2014

Four Content Marketing Predictions Made for 2014
According to the Content Marketing Institute and the Marketing Profs of North America, there were certain predictions that were made in 2013 regarding changes in usage of SEO, social media, and content management strategies. By analyzing over 1,000 organization in North America over the last year, it can be seen that many of these predictions were accurate and came true to some extent, if not completely, before the start of 20... Read More
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